Tourism is an act of travelling to or visiting a place mostly at leisure and holiday period for pleasure and entertainment.
There is no specified limit or distance to which the distance would, in essence, it can be as far as traveling form one continent to the other or just within a city or any distance you van think about – long or short.
Some can go as much as traveling to space just for pleasure. A typical example of this adventure is a space travel made not too long ago by a Hither to number one richest man on earth Jeff Bezos.
Travel entails moving from one destination or place to the other for a variety of purpose.
what is Tourism?
Tourism is simply defined as an act of travelling to one or more places or locations, for either business or pleasure purposes. However, according to world tourism organization(WTO).tourism is an act of travelling to another environment, for a minimum of 24 hours, but for no longer than one year, on account of business or leisure.
In addition, for the visit to be seen as a tourism,the tourist should stay in overnight accommodation situated in the location he/she has gone to.
what is travel?
Travel is simply defined as moving from one location to another. This encompasses a wide range of movements and distances covered, ranging from long-distance travel, short-distance travel, overseas travel, domestic travel and various other forms. C
travel also involves both round trips and one-way journeys. It cuts across a wide variety of different travel purposes.
The travel industry, in essence has numerous aspects of the variety service industry which profer solution to the needs and desires of those who do travel from one part of the world to another.
The Difference Between the Travel and Tourism Industry
The travel and tourism are very closely related, and both the travel industry and the tourism industry have significant overlap. Notwithstanding the similarities, there are also differences between the two terms and the two industries.
Tourism is all about people travelling for business or pleasure purposes, staying in their destination for at least 24 hours or one night before returning or moving over to another destination. In other hand , the travel industry has a wider scope, covering more travel purposes and durations.
Components of Travel and Tourism
The transportation sector is one of the most obvious sectors that falls under both the travel and tourism umbrellas, and is concerned with the movement of people from one location to another. This includes a wide variety of different types of travel, including air, road, rail and water-based methods. This sector enables tourism in the first place, but also provides tourists with a means of getting around after they arrive at their destination.
Air travel is one of the main way that tourists and travellers reach their chosen destination, and the airline industry provides various services, including scheduled and chartered flights. Companies within this sub-category may offer flights to domestic and international destinations, as well as both long haul and short haul flights.
Car rental services provide customers with temporary access to a car. These services can enable tourists or travellers to actually get to their chosen destination in the first place, but many customers use them after they have arrived, as they provide a greater amount of freedom for exploration than relying on public transport.
As the name suggests, the water transport sub-category includes all forms of transport that carry passengers across water. This includes ocean liners and ferries, which tend to voyage from point A to point B, as well as cruise ships, where transportation is not the only purpose and the voyage itself is a huge part of the travel experience.
In many cases, coach services are one of the most cost-effective ways for tourists or travellers to reach their chosen destination, and they are especially popular for day trips, although coach travel does cater for international travel too. Moreover, local bus services also fall underneath this umbrella.
Railways are another popular transportation method, helping passengers to easily get from one location to another. Rail services are especially popular with domestic travellers, due to their convenience and regularity. Moreover, many major cities make use of subway-style rail services, facilitating quick and easy movement.
A more recent form of transportation, which is going to become increasingly influential in the years ahead, is the spacecraft. The most famous example of a company operating within this area is Virgin Galactic, which is hoping to be able to provide commercial space tourism via passenger trips into space in the near future.
The travel and tourism industries also both contain the accommodation sector, with people requiring overnight accommodation for varying lengths of time. The accommodation industry offers a variety of different options for customers, catering to different tastes, budgets and requirements. In addition to providing shelter and a place to sleep, many companies in the accommodation sector also provide a range of other services.
The most popular form of accommodation for tourists, hotels are establishments that offer overnight stays on a short-term basis. They provide guests with private rooms, which will typically include an en suite bathroom and other facilities. Additionally, most hotels provide services like housekeeping, room service and laundry.
The rise of platforms like Airbnb has increased the popularity of shared accommodation, which typically consists of a space in a house, which may be shared with the owners. The accommodation itself may consist of a private room, or may be a room that is shared with other guests using the facility at the same time.
Hostels are a form of shared-room lodging, where guests pay for a bed in a dormitory-style set up. Rooms will each provide multiple beds, with guests sharing kitchen and bathroom facilities. They are typically classed as a budget option, and are usually provided on a self-catering basis.
A form of outdoor accommodation, which makes use of temporary shelter, usually in the form of a tent. Tourists and travellers who camp may opt to stay at a commercial campsite, which will provide additional facilities or amenities, or they might prefer to make their own campsite in a publicly accessible area, like a national park.
Bed and Breakfast
Most bed and breakfast accommodation is situated in a converted private house or pub, and will provide guests with a private room for the night and breakfast in the morning. In many cases, the owner of the B&B will live in the building too. Guests may be offered en suite bathroom facilities, or they may need to share them.
Cruises are classed as both a form of transportation and a form of accommodation. The reason for this is because those on the cruise are allocated their own cabin, where they can rest, relax and sleep, and passengers spend the vast majority of the cruise actually on the cruise ship, benefiting from classic accommodation services.
Farmhouse Accommodation and Agri-Tourism
Agri-tourism remains a fairly niche concept, but one which is gaining increased traction, with tourists spending time on a farm, seeing the day-to-day work that goes on first-hand and even joining in. Farmhouse accommodation is simply accommodation that facilitates this kind of experience and it often resembles a B&B.
Finally, timeshare accommodation refers to accommodation where ownership is shared between multiple different people, with usage rights being allocated to each owner at a different time of the year. This kind of accommodation tends to include condos and lodges, and owners are usually allocated usage rights for a week or two weeks.
3) Food & Beverage
Food and drinks are basic human needs and the food and beverage industry caters these needs among tourists and travellers. Again, there are a wide range of different company types that fall within this sector, providing customers with an array of different options. It is also worth noting that the food and beverage industry also provides opportunities for tourists and travellers to socialise with friends, or meet new people.
Restaurants are establishments which provide food and drink, which is primarily eaten on the premises. With that being said, the restaurant sub-category of the Travel and tourism industries also includes fast food restaurants and takeaways, in addition to family restaurants, diners, luxury restaurants and other eateries.
In relation to travel and tourism, the term catering is usually used to refer to food and drink services that are situated in locations where eating and drinking are not the primary attraction. Therefore, it would not include restaurants, but it would include food and drinks sold on public transport, in parks and at tourist sites.
Bars & Cafés
Bars and cafés provide a relaxed environment for travellers to eat and drink. In the case of bars, the focus tends to be on sales of alcoholic drinks and soft drinks, while in the case of cafés, the focus tends to be on hot drinks and light snacks. Both environments also provide a place for people to socialise.
Some locations in the world attract a large number of tourists off the back of the night life on offer, with nightclubs being the main example. These clubs are establishments which stay open until late at night and combine music with alcohol sales. Most nightclubs also feature a stage for performers, and a dance floor for guests.
Once tourists or travellers arrive at their chosen destination, they will often need entertainment, even if that was not the primary purpose of their journey. However, in many cases, companies or establishments providing entertainment are one of the major attractions drawing people to a location in the first place. Some of the sub-categories within the entertainment sector of the travel and tourism industry are outlined below.
A casino is an entertainment establishment, which provides people with opportunities to gamble – primarily through luck-based card, dice and slots games. In addition to these games, many casinos are connected to hotels or resorts, and many also host other entertainment, such as musical or comedy performances.
The tourist information sub-category is focused on providing travellers with important information about things to do in the local area. This includes offline methods, such as tourist information offices and leaflets, as well as online methods, such as informational websites and social media accounts.
Shops play a varied role in the travel and tourism industries, catering to people’s basic needs, while also providing a form of entertainment. Indeed, many people travel to specific parts of the world to experience the shopping in that location, with examples including 5th Avenue in New York, Bond Street in London and Rodeo Drive in LA.
Tourist Guides & Tours
Tourist guides offer organised tours of a location, which will typically consist of them taking a group of people to some of the important attractions or tourist sites nearby. The role of the tourist guide is to factual information and context, helping to make the tour more interesting and educational.
5) Connected Industries
Finally, there are a number of other industries that are more broadly linked to either the tourism industry, the travel industry, or both. These include companies that promote the interests of the travel industry itself; businesses that help to actually connect customers with travel and tourism products; and organisations that provide either practical support or logistical assistance for tourists and travellers.
A number of financial services are relevant to both the tourism industry and the travel industry. The most obvious of these include travel insurance and medical insurance products, while other examples include services linked to currency conversion and the acquisition of travellers cheques.
Travel agents sell travel products on behalf of suppliers and generally receive a commission for doing so. They also provide customers with advice on what the best travel products are, based on the customer’s preferences and budget. In this sense, they act as an intermediary between tourists and suppliers of travel products.
The role of a tour operator is to combine tour products and travel products together, in order to sell package holidays. Most commonly, a package holiday will consist of a combination of air travel, accommodation, hotel transfers and the services of holiday reps, who are able to provide organised activities.
Online Travel Agencies
An online travel agency will typically perform a very similar role to a more traditional travel agency, albeit using the power of the internet. While the purpose is still to connect tourists with travel products on behalf of suppliers, there is more of an emphasis on self-service methods.
Tourism organisations tend to be organisations that act in the interests of the tourism industry itself, lobbying on its behalf or promoting its interests. Examples would include national tourism information companies, local tourist boards, tourism agencies, tourism charities and inspection agencies.
Lastly, the educational sub-category includes business that deliver the kinds of education services that attract tourists and travellers. This is a growing aspect of the tourism industry and includes organisations that are linked to conferences, exhibitions and training activities, as well as certain academic institutions.
Travel and Tourism Marketing
The travel and tourism industry is one of the largest and most competitive in the world and this means that tourism businesses can live or die based on the quality of their marketing efforts. In particular, it is essential that companies like hotels, airlines, travel agents, tour operators and car rental services use the latest marketing methods to stand out. In the article “Tourism Marketing: Brand New Marketing Tips to Boost Your Results!” you will find out more about the importance of tourism marketing strategies, and see tourism marketing tips to help you to improve results.